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Michigan football appeared in 8 of top 14 Big Ten games in 2022

Throughout the 2022 season, Michigan football appeared in 8 of the Big Ten’s top-14 most-watched football games.

Published

1 year ago

January 12, 2023

Oct 29, 2022; Ann Arbor, Michigan, USA; Michigan Wolverines quarterback J.J. McCarthy (9) passes in the first half against the Michigan State Spartans at Michigan Stadium. Mandatory Credit: Rick Osentoski-USA TODAY Sports

As we all know, Michigan football is one of the biggest brands in the sport of college football, as well as one of the biggest university brands in the world. Throughout the 2022 Big Ten conference schedule, the Wolverines appeared in eight of the top-14 most-watched football games, including the No. 1 most-watched Big Ten game of the year.

Michigan football tops Big Ten viewership

Here are the top-14 most-watched Big Ten football games of 2022 (per BBsBigHouse1, Twitter). While Ohio State had a larger viewing audience on average, the Wolverines appeared in more “big games” last season.

1. 17.1M, Michigan vs Ohio State
2. 8.27M, Ohio State vs Penn State
3. 6.60M, Ohio State vs Maryland
4. 6.45M, Michigan vs Penn State
5. 5.58M, Michigan vs Michigan State
6. 5.47M, Michigan vs Illinois
7. 4.76M, Ohio State vs Northwestern
8. 4.59M, Ohio State vs Wisconsin
9. 4.44M, Ohio State vs Michigan State
10. 4.38M, Michigan vs Maryland
11. 4.38M, Ohio State vs Iowa
12. 4.20M, Michigan vs Iowa
13. 4.01M, Michigan vs Indiana
14. 3.88M, Michigan vs Nebraska

Here is a look at the CFB Programs that averaged the most TV Viewers over the last three full seasons? pic.twitter.com/ZoDjKBbW99

— Double BB (@BBsBigHouse1) January 12, 2023

Michigan on display for incredible season

Of these 14 games, here is how Michigan football fared in all eight of its most-watched wins:

Michigan 45, Ohio State 23
Michigan 41, Penn State 17
Michigan 29, Michigan State 7
Michigan 19, Illinois 17
Michigan 34, Maryland 27
Michigan 27, Iowa 14
Michigan 31, Indiana 10
Michigan 34, Nebraska 3

For Michigan football, this is great to see. Not only did the Wolverines sweep its Big Ten schedule with a 10-0 record — including a 43-22 win over Purdue in the Big Ten Championship game — but they did so in front of massive TV audiences. This should do wonders for Michigan’s recruiting, it is great for U-M as a brand, and it is great to see that Michigan football is once again dominating the Big Ten conference.

Like the 2021 season, the Wolverines were one of the most-watched teams in the entire sport (not to mention having the largest in-person attendance record in the nation) throughout its 13-1 Big Ten Championship season.

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CJ has covered college athletics in paid roles for around five years, including numerous sports and beats. His most recent work revolves largely around Penn State and Michigan football and basketball as a member of the credentialed media at both schools. Right now, CJ writes for Blue by Ninety, where he also serves as the site's credentialed football reporter. He also does some credentialed basketball coverage. Previously, CJ has made stops with sites like GBMWolverine, Saturday Blitz, Steeler Nation, and more.