Hail IPA: A new game day go-to for Michigan football fans!

If you’re a Michigan football fan and you love to tailgate, North Peak Brewing Company has you covered. North Peak Brewing Co. (Est. 1997) is a local business, based in Traverse City, MI, and has just released a new line of game-day drinks, including Hail IPA!

Hail IPA: A new go-to for Michigan football fans

Hail IPA is a new must-have for Michigan football fans on game days. If you want a drink that embodies the Wolverine spirit, along with Maize and Blue ingredients, is 7.2% ABV, and more, Hail IPA and North Peak Brewing Company have you covered.

Available at Busch’s and Plum Market, Hail IPA is a perfect, well-balanced tailgate beer — it is made with maize (yellow flaked corn) and blue (corn grits) to drive home the game day spirit. Below are the ingredients found in Hail IPA:

Grains: 2 Row Malt, Vienna, Wheat, Yellow Flaked Maize & Blue Corn Grits
Hops: Centennial, Cascade, Crystal

All Michigan fans love their Wolverines and love the game-day spirit. If you’re looking to take things to the next level this fall as the Maize and Blue chase a national title, whether you’re at the game tailgating or at home on your couch, Hail IPA will soon become a must-have on Saturdays!

From tailgates to touchdowns, fall Saturdays in Ann Arbor have something different in the air. @northpeakbeer has captured the Michigan Gameday atmosphere in a can with Hail Michigan IPA.

Head to Busch's & Plum Market to stock up for the game now! pic.twitter.com/7xedbNnwLu

— Blue By 90 (@bluebyninety) October 6, 2023

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