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New NIL deals for two major Michigan football star players

More fantastic NIL movement for Michigan football.

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Michigan football, Junior Colson, Will Johnson, NIL
Sep 3, 2022; Ann Arbor, Michigan, USA; Michigan Wolverines linebacker Junior Colson (25) pursues a play on defense against the Colorado State Rams at Michigan Stadium. Mandatory Credit: Rick Osentoski-USA TODAY Sports

Today, two major Michigan football star players — cornerback Will Johnson and linebacker Junior Colson — inked new NIL deals, further demonstrating the Wolverines’ prowess both on and off the football field. These two standout defenders now have a deal with the M Den, where fans can purchase bobbleheads of either (or both) players.

New NIL deals for pair of major Michigan football star players

Junior Colson and Will Johnson are both heading into a massive season for the Michigan football defense. Additionally, Colson will be looked to for leadership as LB1, and Johnson will do the same as CB1 — needless to say, expectations for these two are sky-high as the Wolverines chase the program’s first national title in quite some time.

According to an announcement earlier today, both of these major Michigan football star players now have bobbleheads in their likeness available for purchase at the M Den, which will likely attract many fans as the season draws near. Today, both players are at Michigan’s first day of fall camp, putting on the final touches of preparation ahead of the coming season for the Maize and Blue.

Blake Corum, Jim Harbaugh comment on the Wolverines’ approach to NIL

Michigan football does not hand out NIL deals to just anyone — according to star player Blake Corum, you have to earn your money as a Wolverine.

“If you come here and if you’re successful, you have a good chance of making a good amount of money,” Blake Corum said. “NIL doesn’t matter at Michigan. That’s why we’re not out here paying high school athletes. You have to come here, put in the work. You’ll reap what you sow.”

Additionally, according to 9th-year Michigan football coach Jim Harbaugh, the Wolverines are in great shape when it comes to NIL and beyond.

“I think it’s coming along,” Jim Harbaugh said. “I mean, it’s so new. You know, it’s a new thing, and I think it’s coming along. We just love to see what they’re doing. Love how they’re attacking it. And just deserve a pat on the back as well. They’re doing a great job.”



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CJ has covered college athletics in paid roles for around five years, including numerous sports and beats. His most recent work revolves largely around Penn State and Michigan football and basketball as a member of the credentialed media at both schools. Right now, CJ writes for Blue by Ninety, where he also serves as the site's credentialed football reporter. He also does some credentialed basketball coverage. Previously, CJ has made stops with sites like GBMWolverine, Saturday Blitz, Steeler Nation, and more.

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